Archive for the ‘running shoe’ Category

Nike Going Native Shoe

Posted: December 22, 2007 in running, running shoe

I was checking out the latest trends in running shoes when I stumbled on news that our good old Nike has a new shoe designed specifically for American Indians, its an effort aimed at promoting physical fitness in a population with high obesity rates. They call it AIR NATIVE

Feels Nolstalgic

The shoe looked familiar when I first saw it. From a far the  shoe looks like my good old Adidas old school only that this shoe has a blue Nike tick instead of the three strips of Adidas.  

The science in the shoe

Nike designers and researchers looked at the feet of more than 200 people from more than 70 tribes across america and found that in general, American Indians have a much wider and taller foot than the average shoe accommodates.

The company anticipates selling at least 10,000 pairs. It represents less of a financial opportunity than a goodwill and branding effort.

Just Do It

One of Nike brand motto is, “if you have a body you are an athlete” I think this Air Native will flatter obese American Indians. I just hope they understand a shoe is not an end but a means. So, to all Indians, GET RUNNING!



Blisters make your feet feel uncomfortable. Yesterday I got a blister on my small toe. As I was running I didt realise anything amiss, its when I finished and removed my shoes then socks that I noticed the blister. My experience before has been not to burst it but to let it heal by itself. It worked, when I woke up today morning the swelling had gone.

What causes Foot Blisters?

  • Heat: is the number one reason for getting Blisters. The heat responsible for causing Blisters is mostly caused by the friction between your skin and the inner of your running shoe. Sand and gravel in your running shoe can increase friction which is why they also cause Blisters.
  • Moisture: moist or wet feet from sweat or water are more susceptible to Blisters as moisture softens your skin.

What you can do about blisters

Some basic preventive measure can go along way to avoid the two causes of heat and moisture. To minimise heat is not easy for a straineous activity like marathon running. Your feet are pounding the tarmarc and in the process your shoes get hot. In addition to the pounding your shoes are closed this means heat is trapped inside the shoe. The only option you have is to avoid wearing a tight fitting shoe. A tight fitting shoe squeezes your toes increasing friction. No shoe company has yet invented an open shoe for marathon running but there are running shoe made with covering material that allows circulation of air giving your feet a cooling effect. You dont feel it during running but it works.

Simple thing to do

You can reduce moisture by wearing a water absorbing sock consult your running shop for the best type of marathon running sock. Also when marathon running, avoid stepping into water. Lastly do what I aways do, apply petroleum jelly on your feet. Its a simple thing but very effective.

Once beaten shopping twice shy

Posted: August 22, 2007 in running shoe

With the marathon less than 3 months away I decided to go early to shop for a new pair of shoes . I dont want to get caught in last minute shopping If you wait for the last minute you risk not getting the right shoe or no shoe at all.

Last year I went shopping late, actualy a week from the marathon. I checked every shop in town and I could not find the right shoe. Either what I wanted was never stocked and if the shop stocked a praticular shoe they were out of stock. 

Beat the last minute rush

As the marathon approaches the demand for running shoe can only get higher. If the shops have not stocked adequately, they will inevitably run out of stock. I advice every one to shop early.